To understand tomorrow,
look Across Time™

Every idea here is examined through three lenses: what has held true, what is changing, and what will still matter.

Niketa Jhaveri featured on Forbes.com

Meet Niketa

Across Time

Niketa Jhaveri is a Chicago based UX and AI leader, international speaker, and founder of Nivan. She is Sr. Manager, User Experience at Amazon, where she leads research for AI powered products.

She examines ideas across time, through what has held true, what is changing, and what will still matter. Over more than two decades she has helped global organizations turn research into strategy, design into business impact, leadership into systems, and emerging technology into experiences that remain deeply human. She applies the lens to artificial intelligence, culture, leadership, and the invisible decisions shaping how choices get made.

Featured in

Forbes

Odds Don’t Dictate Your Future. Niketa Jhaveri Says Judgment, Curiosity, And Context Do

By Todd Nordstrom Read on Forbes

  • 20+ years experience
  • International speaker
  • AI and leadership
  • Founder, Nivan

Explore my origins

Time is always moving

Across Time™

What wasPast
What isPresent
What is nextFuture
You are here

What has held true. The patterns that repeat regardless of the technology.

What is changing. What is genuinely new, separated from what only feels new.

What will still matter. The things that hold their value after the technology moves on.

Every idea here is examined through all three.

Read the chronicles

Read the transcriptClose the transcript

The Across Time Framework™ video transcript

Imagine if you could travel through time. You could meet people who invented writing, the printing press, electricity, or even the internet. Every one of those moments must have felt so uncertain, and every generation wondered whether the next great invention would change what it meant to be human.

Believe it or not, we are standing in one of those moments. Everyone is asking about what AI will become, but the most important question is: what will humanity carry forward? AI can do a lot of things. It can generate workflow, generate knowledge, and create content, but it cannot inherit wisdom, because wisdom is passed on from one generation to the next through our values, our experiences, our judgment, and our choices.

My idea is simple: the more AI knows, the more humans matter. Every breakthrough in the history of time has always expanded human capability. It has never needed to replace wisdom. If we could travel through time, the next generation is not going to judge us on how intelligent our AI is. It will judge us if we used it to become wiser, more compassionate, and more human.

The framework in 93 seconds

Signature Ideas

AI Through the Lens of Time Travel

Understanding how today's AI decisions echo into tomorrow.

Invisible Decisions through the Lens of Time Travel

The hidden choices shaping products, organizations, and society.

Featured Echoes

Accelerating AI Innovation

UX Masterclass | India | Oct 2025

Design Decisions in the Age of AI

Chicago UX Camps • Chicago